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‘APPLE’S ANSWER TO UPGRADE PRICING’

Logic Pro X is a Major (with a capital M) update to their professional audio editing suite. It appears to represent a significant investment in both time and resources. So how is it being sold, especially to people who already paid $200 for the previous version (Logic Pro 9)? It is a separate app download with a full cost purchase. No upgrades, no introductory pricing, just straight forward sale.

I’d say that this is the best indication of Apple’s intentions and expectations for the App Stores going forward. I wouldn’t expect anything like upgrade pricing to appear in the Stores. It seems like the message is to either give your upgrades to your customers as free updates or to launch a new app and charge everyone again. Neither approach is perfect but I am now very confident that this is going to be the situation for the foreseeable future.


Good thoughts here by Smith.

While I’d never balk at an opportunity to upgrade to a new version of an app with positive reviews at a discount or even for free, I’m more than willing to pay money for great apps. Should Tapbots make Tweetbot 2.0 for iOS a standalone app and charge $3 for it, I’ll pay for it. I adore Tweetbot, and I don’t feel any twinges of free upgrade entitlement because I paid $3 for 1.0. Besides, the altruist in me likes knowing that I’m supporting developers in making great things.

That said, I can see the pitfalls here: not everyone feels as altruistically as I do, and money doesn’t grow on trees. It sucks as a developer, but from a user perspective, I’d rather pay a bit for something I really love than have it simply be given to me on the proverbial silver platter. But, again, that’s just me.…

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SAMSUNG RELEASES LOOK AT ME AUTISM APP

Look At Me, which is now available on Google Play, was developed by doctors and professors from Seoul National University Bundag Hospital and Yonsei University Department of Psychology. The app uses photos, facial recognition tech, and a series of games to help kids read emotions and communicate with other people. The team behind Look At Me conducted a clinical trial with 20 children for eight weeks, and claim that 60 percent of kids tested showed improvement in making eye contact.
Reading this story, I’m reminded of my years with the preschoolers while working for the school district. Much of my time was spent with children on the autism spectrum, and I was trained in several teaching methodologies created specifically for the autistic. The “look at me” prompt is a cornerstone of applied behavior analysis (ABA), which is a key part of the curriculum in autism-only classrooms. More than anything, the “look at me” prompt is what I remember about doing ABA with my students, because it’s the first thing you say to grab attention and introduce an activity. …
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‘LETTER OF RECOMMENDATION’

Chris Breen delivers a eulogy of sorts for his laid-off Macworld comrades:
All the people I’ve mentioned are enthralled with technology—they wouldn’t do what they do otherwise. But I don’t think I’m going too far in saying that were you to ask them to describe their professional life in one word they’d reply “Writer.”

These people love language and using it to convey sometimes arcane ideas and procedures. Because they do, they are careful with the words they use and the way they’re arranged. These words and the ideas behind them are issued with intent—to help with understanding, to entertain, to instill insight.

In a world where it’s easy to get attention through raving, snark, and the overuse of punctuation, this is a rare skill. I hope those of you in the position to do so will honor that skill by allowing these voices to be heard.
As I mentioned in this post, I had the great fortune to be able to work with a few people on Breen’s list when contributing to Macworld. Of those mentioned, I worked closest (i.e., directly) with Dan Frakes and Scholle MacFarland, and both were really great to me. It’s my hope that everyone laid off (save for Serenity Caldwell) lands on their feet soon.…